The appeal of newly constructed homes continues to rise among prospective home movers, as evidenced by data from the Home Moving Trends Survey 2024. In 2025, 53% of respondents expressed a willingness to consider buying a new build, a notable increase from 47% in 2024.
Moreover, the proportion of individuals who prefer to buy a new home has grown from 17% to 21% over the same period. This upward trend in consumer preference aligns with the UK government’s strategic goal to deliver 1.5 million new homes over the next five years, signalling a robust national commitment to housing development.
Concurrently, 64% of developers anticipate growth in housebuilding activity within the next 12 months, reinforcing the sector’s readiness to meet this demand. The convergence of rising buyer interest and governmental support presents a significant opportunity for the housing market, particularly in the realm of new build properties.
