Buying

New homes growing in popularity

The appeal of newly constructed homes continues to rise among prospective home movers, as evidenced by data from the Home Moving Trends Survey 2024. In 2025, 53% of respondents expressed a willingness to consider buying a new build, a notable increase from 47% in 2024.

Moreover, the proportion of individuals who prefer to buy a new home has grown from 17% to 21% over the same period. This upward trend in consumer preference aligns with the UK government’s strategic goal to deliver 1.5 million new homes over the next five years, signalling a robust national commitment to housing development.

Concurrently, 64% of developers anticipate growth in housebuilding activity within the next 12 months, reinforcing the sector’s readiness to meet this demand. The convergence of rising buyer interest and governmental support presents a significant opportunity for the housing market, particularly in the realm of new build properties.

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Hook a new home

March traditionally marks a peak period for property sellers, and in 2025, the market has seen a significant increase in supply, reaching the highest level of competition in a decade. This surge in available properties provides buyers with the broadest selection since 2015, though those entering the market now are unlikely to meet the current month’s stamp duty deadline.

A notable 52% of agents have reported a rise in sales market supply compared to three months prior, reinforcing the trend of increased inventory. However, with affordability constraints persisting in certain areas and buyers having more options than in previous years, sellers must adopt competitive pricing strategies to secure sales.

The heightened level of choice underscores the necessity for strategic pricing and market awareness in order to navigate this evolving housing market landscape effectively.

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Market outlook: improved property sales activity

The market entered 2025 on solid foundations, with activity levels expected to strengthen over the year. Forecasts indicate that property prices will grow at a rate of 3.1% in 2025 and 3.7% in 2026, maintaining a trajectory similar to that of 2024.

Mortgage approval and transaction rates have stabilized after a period of weakness from late 2022 through early 2024, aided by recent interest rate cuts that have improved market sentiment. However, while lower rates have encouraged activity, long-term mortgage rates are expected to settle around 4%, with the current 5-year swap rate—the basis for mortgage pricing—standing at this level.

Despite these improvements, persistent inflation above target levels means that further interest rate cuts by the Bank of England will be gradual and cautious. Housing affordability has improved overall, though price sensitivity will persist in high-cost regions such as London and the South East, where affordability constraints remain more pronounced.

The pace of price growth will depend on affordability headroom across different market segments. A key opportunity for the sector, beyond increased transaction volumes, lies in the new build market as government initiatives push toward house-building targets.

In summary, market activity is predicted to improve throughout 2025, with modest price growth aligning with previous trends. Interest rate reductions have bolstered confidence, but their future trajectory will be measured due to inflationary pressures. Regional disparities in affordability will shape price growth, and new housing developments present a significant area for expansion.

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First-time buyer monthly mortgage now 15% cheaper than renting

A significant shift in housing affordability has emerged as rising rental prices have made homeownership, on average, 15% cheaper than renting, reversing a prior trend.

The average monthly rent in England and Wales currently stands at £1,250, whereas the typical mortgage repayment for first-time buyers is £1,066. This comparison is based on a first-time buyer purchasing a £240,000 home with a 20% deposit, a 25-year mortgage term, and a 5-year fixed interest rate of 4.4%.

The decline in mortgage rates has further supported this shift, with monthly mortgage payments for the average first-time buyer home having peaked in mid-2023 before decreasing by 10%.

However, despite the relative affordability of mortgage payments compared to rent, the challenge of saving for a deposit remains a significant barrier, as a 20% deposit for an average-priced first-time buyer home amounts to £48,000.

This data underscores a changing financial landscape where purchasing a home may now be a more economical option than renting, provided buyers can overcome the upfront financial hurdles.

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Sales blossom in spring

Spring brings a sense of renewal, not only in nature but also in the property market, where activity surges as flowers bloom and daylight extends. Data indicates that two-thirds of homes listed for sale in February and March successfully complete transactions, marking the highest success rate compared to any other months.

February and January also have the fastest average time to find a buyer at 51 days, with March and April following closely at 52 days.

This seasonal trend underscores the significance of spring as an optimal period for home sales, likely driven by increased buyer interest and favorable market conditions.

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Truuli expects the market to “Spring” into action

As March arrives, longer days and brighter skies draw more home buyers out to hunt for their dream property. Spring sees a surge in home sales, with 27.1% of transactions occurring during this season – the busiest of the year.

Selling benefits in spring:

  • Enhanced aesthetics: Natural light showcases properties beautifully.
  • Garden appeal: Highlighting blooming green spaces is crucial.
  • Increased demand: More buyers mean quicker sales and potential offers above the asking price.

Preparing your home for a spring sale:

  • Boost curb appeal by attending to exterior details like clean windows and gutters.
  • Conduct a thorough spring cleaning to present a well-maintained home.
  • Address any minor repairs that could catch a buyer’s eye.

Ready to sell or buy? Contact us at 0330 043 0002

Leigh Thomas – Truuli Property Expert

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How to Achieve the Best Possible Price for Your Home in a Price Sensitive Market.

Selling your home is a major undertaking and there are many factors to consider when pricing it. With price sensitivity increasingly evident in the property market, understanding local market conditions and pricing realistically are essential if you want to achieve a sale. Zoopla reports indicate that while 59% of listings had no price reduction in February, four in ten did have reductions. Let’s take a closer look at what this means for you as a homeowner.

HomeOwners Alliance research of over 6,500 agents indicates that 8-14 days is the optimum listing duration for agents to achieve the best possible price for your home. This gives enough time for potential buyers to discover your property and make an offer without feeling like it’s been on the market too long. If your listing is too short, buyers may feel like they don’t have enough time to make an informed decision; if it lingers on the market, buyers may start to wonder if it’s been overpriced.

What Should You Expect From Buyers? The latest survey by RICS suggests that the average sale is currently being agreed within a 5% margin of asking price, so it’s important to be realistic when pricing your home. Buyers understand that they need to offer a fair price and will expect you, as the seller, to do the same! Make sure you are up-to-date with market prices and trends before deciding how much you should list your home for. Doing this can help ensure you get the most out of selling your home without leaving money on the table or scaring away potential buyers with an unrealistic list price.

Source: Dataloft, Zoopla, HomeOwners Alliance

For those sellers who have their homes priced correctly, this is great news! Their efforts will be rewarded as buyers are drawn in by competitive prices. But for others whose agents may have encouraged them to ask too high of a price—beware: An influx of new stock means there’ll be plenty more competition from better-priced properties nearby. Note that reducing your asking price doesn’t necessarily mean taking a loss; it’s simply adjusting expectations about where the property market is today. If you’re a home mover, your next property will also be valued according to current price sensitive conditions.

Leigh Thomas – Truuli Property Expert

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Truuli - Bank of England

Has today’s interest rate increase made things difficult for aspiring homeowners?

The Bank of England’s Monetary Policy Committee has announced today that interest rates will increase by 0.25% to 0.75%, in a unanimous vote.
Today’s news will be welcomed by savers in general but not for those saving to get on the property ladder as any increase in savings rates won’t bridge the gap on rising house prices.
Homeowners not on fixed term mortgages will see an average rise of around £270 on their yearly mortgage payments.

The increase will be manageable for most homeowners, those that have stretched themselves financially to get on the property ladder or those aspiring homeowners may find the interest rate increase a bit more difficult to absorb.

Related story ……Economists predict an interest rate rise in the near future

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Truuli’s Local Guide To Croydon

REGENERATION

Croydon is a wonderful suburb in Surrey that is undergoing major reinvention with a modern city feel. The Council is now working with the Mayor of London on the Croydon Opportunity Area. An Opportunity Area Planning Framework (OAPF) has been proposed for the town centre to coordinate this investment. Work is underway on five masterplans underpinning the preparation of this framework: East Croydon, West Croydon, Mid Croydon, Fairfield, and Old Town. There are also a number of public realm improvements planned collectively called ‘Connected Croydon’. In 2017, it was announced that the borough topped CoStar 50’s 2016 Occupier Index, naming it the place most in-demand for office space in the UK.

The area is now home to one of the countries tallest residential buildings, Saffron Square and £3.5 billion has been committed to consented and proposed development projects, with more in the pipeline. The locals eagerly await the long overdue 1.4 billion Westfield Shopping Centre that will cement the area as one of the new go-to places for shopping and dining. Croydon has already had an injection of new culture with Boxpark and its arrays of food and drinks spots including food from Mexico, Brazil, Spain and the Caribbean; the multicultural area is always thriving day and night and is next door to East Croydon station.

Truuli Estate Agents Boxpark Croydon

TRANSPORT/TRAVEL

Croydon has three mainline stations as well as the famous tram link that opened in 2000 and remains the only tram link service in the South East. Fast trains from East Croydon can take you to Victoria or London bridge within 18 minutes, and you can also get to Gatwick in 15 minutes with many locals deciding to use the Gatwick Express rather than driving to the airport.

West Croydon also has a good service into London, however, trains are not as frequent as if you travelled from East Croydon. There is also a tram link which connects Croydon with Wimbledon, making stops via Mitcham Junction – going in the opposite direction you can get into Beckenham Junction and Elmers End. All Croydon stations arein Zone 5

Truuli Croydon Tram

HOMES

Since the infamous riots of 2011 the area as seen a much-needed sea of exciting change. There are different styles of properties from 1930’s, Victorian and Georgian. We also have new build developments going up in the area at a phenomenal rate proving there is a lot of demand for living in the local area. The Plinth block next to Boxpark has its own beautiful roof garden and 161 flats in a 9-storey building changing Croydon’s Skyline to a lovely scenic picture. This particular development forms a part of the Ruskin Square development which will soon have 5 office buildings and over 600 new homes, shops and restaurants.

SMALLER SUBURBS

In Croydon there are local areas in Shirley and Sanderstead that promote staying power, and what we mean by this is the residents want to stay there and live happy ever after. These particular areas have a very strong community bond and everyone knows everyone.

The main postcode area in Croydon is CRO but there are other postcodes that are serviced by the area including CR2. There is an up and coming area in Croydon that is called Forestdale, which is a neighbourhood of 1970s houses that are very popular and affordable. Forestdale is connected to Croydon town centre by two tram stops.

Croydon central and North are controlled by the Labour party at present, with Croydon South being controlled by the Conservative party.

SCHOOLS

Croydon has an abundance of good schools, ranging from Primary, Comprehensive and Private schools. As with most areas, the Ofsted ratings of local schools is fairly patchy as they rate from “need improving” to schools that get “outstanding” We advise you to check the Ofsted reports of your chosen school. A few of the popular primary schools are Park Hill Infants in Stanhope road, St Marys RC in Bedford Park and St Johns CofE in Spring Park Road Shirley.

One of Croydons most famous comprehensive schools is the Brits School for Performing Arts and Technology (currently for 11 – 18 years olds) which has turned out some famous former students such as Adele, Leona Lewis and Tom Holland; the school is located in the Selhurst part of the Croydon borough.

There are also some famous academies in the area such as Oasis in Shirley and the Harris Academy in Shirley. If you wanted to send your child to a private school, they are in abundance with age ranges from 3 through to 11 and then 11 onwards, such as Elmhurst boys, Maple house, Royal Russell and Croydon High.

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Truuli Estate Agents - Potential Costs when buying a home

Potential Costs When Buying A Home

Purchasing a property should be a joyful occasion, however, it can be a stressful process without the correct planning and preparation. As well as a mortgage, there are other costs too…

 

Mortgage Deposit and Interest rates

The amount of money you have saved towards your home purchase can have a big impact on your future monthly mortgage repayments. The more you have saved the better the mortgages on offer will be. The deposit required to purchase a property is usually a minimum of 5% of the cost of the property you are looking to buy, however, a deposit equating 15% of the property price will you will get a much better deal. The average UK property price is currently around £177,000 that’s £8,850 or £26,550 for a 15% deposit just to get started.

 

When obtaining a mortgage, depending on the amount you have borrowed and the percentage provided within the deposit you may be accountable for paying a higher lending charge. This is essentially a charge for your lender to insure themselves in case you fail cover the repayment costs and they become forced to sell your house at a loss. In this event the lender retains the right to request the money lost from you. In most instances, the higher lending charge is usually around 1.5% on the amount borrowed.

 

Whilst not all products will incur this fee, another potential upfront cost to consider when organising your mortgage is the arrangement fee. This can cost you in excess of £2,000 but can be added to your mortgage amount, however doing so can incur interest and increases the costs involved throughout the duration of your mortgage. Setting up any mortgage may also incur costs, with some lenders charging you a booking fee of between £100 to £250 – this is often refundable if your mortgage application is unsuccessful.

 

Account Fee

This is usually a one of fee covering the costs of running your mortgage account from the initial set up to the day of its closure. In most instances paying an upfront account fee means you won’t have to pay an admin fee when repaying it.

 

On most occasions the mortgage lender will not charge an account fee but they may cover this in the form of an exit fee. The exit fee may be charged in the event you leave your lender prior to the end of the arranged mortgage whether it be to re-mortgage, sell the property or obtain another mortgage for a new property. Account fees usually range from between £100 and £300.

 

 

Solicitor Fees

Having a competent conveyancer can sometimes make or break a sale. Most conveyancers offer a ‘no sale, no fee’ service meaning you will only be billed after a successful purchase. Make sure you ask any potential conveyancer if there will be any additional costs as some may charge for the length of the transaction and/or for sending letters and communicating with estate agents. At an additional cost, your conveyancer will organise the relevant checks with the council including a search of any planning and local issues that may affect the property as well as a search of the drains. They will also raise property queries with the selling solicitor and review your mortgage offer once the bank has confirmed the property purchased is suitable for lending.

 

 

Valuation & Surveys

When lending you money for a home purchase the mortgage provider will ascertain the amount you are eligible to borrow and will want to know the property being purchased is suitable for lending. In order to do this, they will undertake a valuation survey of the property.

 

You may choose to get obtain an additional survey of the property at additional cost, this may be cheaper if conducted at the same time as your valuation. Surveys vary in cost depending on how extensive they are; a straightforward valuation starts at around £150, however, a home buyer report for which you will have a professional assessor visit the property in question and carry out a structural survey and a far more in depth assessment can cost as much as £1500.

Stamp Duty

In England and Northern Ireland, you are liable to pay Stamp Duty when you buy a residential property, or a piece of land, costing more than £125,000 (or more than £40,000 for second homes). This tax applies to both freehold and leasehold properties – whether you’re buying outright or with a mortgage.

 

If you’re buying a property in Scotland you will pay Land and Buildings Transaction Tax (LBTT) and in Wales Land Transaction Tax (LTT) instead of Stamp Duty.

 

There are several rate bands for Stamp Duty. The tax is calculated on the part of the property purchase price falling within each band.

 

For example, if you buy a house for £275,000, the Stamp Duty Land Tax (SDLT) you owe is calculated as follows:

0% on the first £125,000 = £0

2% on the next £125,000 = £2,500

5% on the final £25,000 = £1,250

Total SDLT = £3,750

 

Moving

Ensure you have booked a removal firm and calculated the time it will take to move from one property to another. Some removal companies charge by the hour so ensure you know what time you are due to collect keys from the previous owners; most completions take place between 12-2pm.

If you have any further questions or would like to arrange a free ‘Cost of Move’ appointment with a Mortgage Expert call us 0333 043 0002 or e-mail s[email protected].

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